Discuss Three Ways That the Problems Associated with Using Return

question 6

Essay

Discuss three ways that the problems associated with using Return on Investment (ROI) can be minimised.

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Definitions:

Substantial Investments

Refers to significant financial expenditures or allocations of resources made by individuals or organizations towards assets or projects with the expectation of future returns.

Product Development

The process of bringing a new product to market, from ideation through to design, development, and launch.

Brand's Equity

Refers to the value and strength of a brand that has been built over time through consumer recognition, perceptions, and loyalty.

Consumer Loyalty

The likelihood of customers to continue buying from a particular brand or company due to satisfaction, positive experiences, or perceived value.