Sam, a Manager, Completed a Performance Analysis of His Subordinate

question 53

Multiple Choice

Sam, a manager, completed a performance analysis of his subordinate. He was required to send it to his superior for further evaluation. He decided to send it via e-mail. Which of the following is a reason why he should avoid using electronic media to send the report?

• A) Electronic media leaves a permanent record of communication for later reference.
• B) Sensitive or private information can be leaked or sent to the wrong recipient.
• C) Electronic media enables routine messages to be delivered with speed and efficiency.
• D) Electronic media may not be effective for solving some types of complex problems.
• E) Messages may be intentionally hurtful or be insensitively worded.

---

Definitions:

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, often described as the four Ps: product, price, place, and promotion.

Executive Summary

A brief but comprehensive overview of a business document or proposal, highlighting its key points and conclusions.

Licensing

A business arrangement where one company gives another company permission to manufacture its product for a specified payment.

International Market

Refers to the economic activities and exchanges that involve the trade of goods, services, technology, and capital across national borders.