What Is the Concreteness Effect

question 2

Multiple Choice

What is the concreteness effect?

• A) the idea that concrete words are remembered better than abstract words
• B) the idea that abstract words are remembered better than concrete words
• C) the finding that concrete words tend to be recalled first
• D) the finding that concrete words tend to be recalled last

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Definitions:

Operating Leverage

A measure of how revenue growth translates into growth in operating income, determined by a company’s fixed versus variable costs.

Operating Cash Flows

The cash generated from the normal operations of a business, reflecting its ability to generate sufficient cash to maintain and develop its operations.

Units Sold

The total number of product units that have been sold during a specific time period.

Marginal Cost

The cost of producing one additional unit of a product or service.