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What Is the Sleeper Effect

question 60

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What is the sleeper effect?


Definitions:

Framing Bias

A cognitive bias where people react differently to a particular choice depending on how it is presented, such as a loss or gain.

Risk-Averse

A tendency to avoid taking risks, preferring safer or more predictable outcomes over uncertainty.

Risk-Seeking

characterizes the tendency of an individual or entity to take decisions that have a significant level of uncertainty or potential for negative outcomes in the hope of achieving higher gains.

Risk Technique

Methods or strategies used to identify, assess, and manage potential risks in a project or process to minimize negative outcomes.

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