Computer Peripherals Provider Ascent Plans to Enter a New Market

question 13

Multiple Choice

Computer peripherals provider Ascent plans to enter a new market in another country. Which one of the following represents a threat for Ascent?

• A) Ascent's profit margin in the previous year was its lowest on record and it will require long-term planning to improve margins.
• B) Ascent lacks the resources to enter the market on its own and has to find a partner in the new market.
• C) Ascent will have to plan its entry carefully as the laws in the country do not favor foreign businesses.
• D) Ascent needs to improve its service capabilities in the new country as this is an important source of revenue.

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Definitions:

Intimate Relationships

Deeply personal and private connections between individuals, characterized by affection, love, trust, physical closeness, and emotional support.

Trait Model

A psychological theory that attempts to analyze personality based on a set of measurable traits or characteristics.

Personality Model

A theoretical framework used to describe, understand, and predict an individual's characteristic patterns of thoughts, emotions, and behaviors.

Behavioral Attributes

Characteristics or qualities of an individual's actions or conduct.