Write the equation 
in the slope-intercept form and then find the slope and y-intercept of the corresponding line.
Definitions:
Trade Promotion
Sales promotion geared to marketing intermediaries rather than to final consumers.
Marketing Intermediaries
Organizations or individuals that act as a middleman in the distribution process, moving products from the manufacturer to the consumer.
Investments
Items or resources purchased with the intention of earning revenue or increasing in worth as time progresses.
Product Life Cycle
Four basic stages—introduction, growth, maturity, and decline—through which a product progresses.
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