________ Are a Category of Tools Which Use Relational Databases

question 80

Multiple Choice

________ are a category of tools which use relational databases to provide object persistence by linking classes to parameters and results of SQL queries.

• A) Query mapping parameters
• B) SQL query mapping frameworks
• C) Object-relational mapping frameworks
• D) .Net

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Definitions:

Personal Selling

A sales approach involving direct, face-to-face interaction between salespeople and prospective customers to persuade them to make a purchase.

Publicity

The act of gaining public attention or visibility for a person, product, or organization, often through the media.

Push Strategy

Directing the promotional mix to channel members to gain their cooperation in ordering and stocking the product.

Promotional Mix

A combination of advertising, sales promotion, public relations, personal selling, and direct marketing strategies used to achieve marketing goals.