Which of the Following Is NOT a Key Element of 'Blue

question 9

Multiple Choice

Which of the following is NOT a key element of 'blue ocean' strategy developed by Kim and Mauborgne?

• A) creating or finding uncontested market space by seeking opportunities based on customer needs, and what competitors currently do
• B) making the competition irrelevant by offering new and different products that cross industry boundaries
• C) creating and capturing new demand
• D) pursuing differentiation and low cost simultaneously

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Definitions:

Production

The process of creating goods and services through the combination of labor, materials, and technology.

Integrator

A role or function that involves coordinating and combining different elements, resources, or systems to work effectively together.

Departments

Distinct parts of an organization, each focusing on a specific area of operation or expertise.

Coordination

The process of organizing people or groups so that they work together efficiently and effectively towards a common goal.