What Is the Limitation of Reinforcement Theory in Explaining Changes

question 21

Multiple Choice

What is the limitation of reinforcement theory in explaining changes in behavior?

• A) It does not adequately describe the original behavior.
• B) It lays too much emphasis on feelings and attitudes.
• C) Most behavior is, in fact, environmentally caused.
• D) It ignores the effect of rewards and punishments on behavior.
• E) It does not recognize the effect of cognitive variables.

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Definitions:

Brand Insistence

The condition in which consumers persist in preferring and choosing one brand over its competitors, regardless of changes or alternatives offered.

Manufacturer Brands

are brands created and owned by producers or manufacturers of goods and services, as opposed to retailer or private label brands.

Support Service

Services provided to customers before, during, and after purchasing and using goods or services to enhance customer satisfaction and maintain loyalty.

Brand Licensing

The authorization of a company to produce or sell products under another company's brand name, in exchange for a fee or royalty.