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Rogue Vogue Corp

question 111

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Rogue Vogue Corp. is an apparel company. To keep up with the latest changes in the fashion industry, the company has to come up with innovative designs and follow strict timelines. The culture of the company values aggressiveness, innovation, and risk taking. The members of the organization accept these cultural values. They know exactly what is expected of them and these expectations go a long way in shaping their behavior. In addition to this, the culture of the marketing department is outcome oriented and the finance department emphasizes attention to detail.
-The organizational culture of Rogue Vogue Corp. is an example of a(n) ________.


Definitions:

Dog

A domesticated carnivorous mammal that typically has a long snout, an acute sense of smell, non-retractable claws, and a barking, howling, or whining voice.

BCG

Refers to the Boston Consulting Group Matrix, a strategic planning tool that categorizes a company's business units or products into four categories (Stars, Cash Cows, Question Marks, and Dogs) based on market growth and market share.

SBU

Strategic Business Unit; a semi-autonomous component of a larger organization, often focused on a specific product line or market segment.

Growth-Share Matrix

A strategic business tool used to evaluate a company’s portfolio of products or business units on the basis of their growth potential and market share.

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