One of the Most Effective and Easiest Ways for a Company

question 10

Multiple Choice

One of the most effective and easiest ways for a company to change its image is

• A) to roll out an expensive advertising campaign.
• B) to redesign its logo.
• C) to change its name.
• D) to change from print to television advertisements.
• E) None of these answers is correct.

---

Definitions:

Preferred Dividends

Regular payments made to preferred shareholders out of the company's profits before any dividends are paid to common shareholders.

Weighted Average

A calculation that takes into account the varying degrees of importance of the numbers in a data set, assigning more weight to some numbers and less to others.

Earnings Per Share

A financial metric that measures the amount of a company's profit allocated to each outstanding share of its common stock.

Outstanding Common Stock

Shares of a corporation's stock that have been issued and are in the hands of investors, but not repurchased by the company.