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Consider the Poster Introducing the Signage System for the U

question 26

Essay

Consider the poster introducing the signage system for the U.S. Department of Transportation, by Cook and Shanosky. Evaluate this poster as an example of graphic design. How do these signage symbols work to communicate clearly across language barriers? How does the poster itself present these symbols effectively?


Definitions:

Negotiation

Negotiation is the process of discussing and reaching an agreement between two or more parties, aiming to resolve differences or finalize deals.

Mutually Satisfactory

Pertains to an agreement or situation that meets the needs or requirements of all parties involved.

Golden Rule of Selling

A principle in sales emphasizing treating customers as the salesperson would like to be treated, prioritizing customer needs and service quality.

Listening

Ability to derive meaning from sounds that are heard.

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