What Does a "Persona" of a Target Customer Not Contain

question 16

Multiple Choice

What does a "persona" of a target customer not contain?

• A) The customer's demographic information, either consumer or business related
• B) The design of your own product or service for the customer
• C) The customer's core needs, values, and beliefs
• D) The customer's purchase preferences

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Definitions:

Re-Credit

The process of restoring a previously deducted amount back into an account or credit rating.

Dishonored

describes a financial instrument, such as a check or a bill, that has been refused payment by the bank or person it was presented to.

Insufficient Funds

A situation where an account does not have enough money to cover checks or other withdrawals made against it.

Civil Suit

A legal action between private parties (as opposed to criminal proceedings), often involving demands for compensation for harm or enforcement of rights.