Evaluate the Following

question 218

Short Answer

Evaluate the following:

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Definitions:

Society Goals

Objectives or ambitions that a community or society as a whole strives to achieve for the welfare and improvement of its members.

Cause-Related Marketing

A marketing strategy where companies associate with social issues or causes to promote their products while also contributing to a societal goal.

Core Competencies

Unique strengths and abilities of a company that provide a competitive advantage and are difficult for competitors to imitate.

Societal Benefits

Refers to advantages or positive impacts that actions, policies, or products have on the wider community or society as a whole.