Examlex
Which of the following is an example of competing on the basis of differentiation?
Headquarters-Centered
A management approach or organizational structure in which decision-making authority, corporate culture, and major activities are centralized at the main office or headquarters.
Ethnocentric
A perspective that evaluates other cultures according to the standards of one's own culture, often regarding them as inferior.
Howard Perlmutter
A scholar known for his work on the internationalization of firms, including the concept of ethnocentric, polycentric, and geocentric orientations in international business.
Degree Of Internationalization
A measure of the extent to which a company is involved in international operations, markets, and activities.
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