Examlex
'Selective perception' refers to when a sender manipulates information so that it will be seen more favourably by the receiver.
Planning
The act of organizing, outlining goals, and formulating strategies to achieve specific objectives.
Key Message
The most important or central piece of information that one wishes to convey to an audience.
Uninterested Audiences
Audiences showing no interest or enthusiasm in the presented content or message.
Goodwill
The intangible asset that arises as a result of the acquisition of one company by another for a premium value.
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