Which of the Following Set of Measures Are Appropriate in Monitoring

question 58

Multiple Choice

Which of the following set of measures are appropriate in monitoring 'customer retention'?

• A) Proportion of sales from existing customers,number of repeat purchases,sales growth from customers using loyalty cards
• B) Customer satisfaction rating,number of repeat purchases,customer acquisition costs
• C) Customer satisfaction rating,sales growth from customers using loyalty cards,customer profitability per quarter
• D) Proportion of sales from existing customers,market share,profit attributable to customers in the 21-30 age groups

Differentiate between product costs and period costs.

Recognize direct materials, direct labor, and manufacturing overhead as components of product costs.

Distinguish between selling and administrative expenses and manufacturing costs.

Identify direct costs and indirect costs with respect to a specific cost object.

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Definitions:

Level Of Intelligence

A measure of an individual's cognitive abilities and potential to understand, learn, and solve problems.

Intrinsic Job Satisfaction

The satisfaction one derives from the job itself, including aspects such as the work itself, autonomy, and opportunities for personal growth, rather than from external rewards.

Potential Status

A state or condition of having the possibility or capability to develop into a certain level of achievement, performance, or recognition.

Opportunities For Advancement

Refers to the chances or openings available for an individual to move up within an organization or to achieve higher positions, responsibilities, or levels of pay.