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Governmental attitudes toward issues such as private property, intellectual property, zoning, pollution, and employment stability may change over time. The term associated with this phenomenon is
Green Marketing
Marketing efforts focused on promoting products or services based on their environmental benefits or sustainability credentials.
Proactive Marketing
A strategy where businesses anticipate future problems or needs and address them in their marketing before they arise.
Consumerism
A grassroots movement started in the 1960s to increase the influence, power, and rights of consumers in dealing with institutions.
Ecological Code of Ethics
A set of moral principles and guidelines governing behavior towards the environment, aiming to reduce human impact and promote sustainability.
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