Examlex
The ________ strategy describes a condition in which material, people, and ideas cross or transgress national boundaries.
Exclusive Distribution
A distribution strategy where a supplier grants a single retailer or wholesaler exclusive rights to sell their product in a specific geographic area.
Point of Difference
A unique feature or benefit that sets a product or service apart from its competitors in the eyes of target customers.
Channel Conflict
A situation where channels for the same product or service compete with each other, potentially reducing profitability for one or all channels involved.
Exclusive Distribution
A distribution strategy where a product is sold exclusively through a specific retailer or distributor.
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