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Foundation of Competition
The underlying principles and conditions that drive rivalry among firms in an industry to achieve superiority.
Four-drive Theory
A motivational theory proposing that human beings are driven by the desires to acquire, bond, learn, and defend.
Esteem
Relates to the self-respect, self-worth, or regard that an individual has for themselves; can also refer to the admiration one receives from others.
Four-drive Theory
A motivational theory positing that human behavior is driven by four basic needs: the drive to acquire, bond, comprehend, and defend.
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