Examlex
The accounting equation shows that a company's resources equal creditors' and owners' claims to those resources.
Pique Technique
Influence technique in which one captures people’s attention, as by making a novel request.
Foot-in-the-door Technique
A persuasion strategy where one starts with a small request to increase the likelihood of agreement to a larger request later.
Low-ball Technique
A persuasion strategy where an initially favorable deal is changed to less favorable terms after agreement.
Commitment and Consistency
The tendency for individuals to align their attitudes, beliefs, and behaviors with their previous decisions and actions to appear consistent to themselves and others.
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