Examlex

Solved

Ranking Is a Method of Performance Appraisal That Uses a Small

question 129

True/False

Ranking is a method of performance appraisal that uses a small number of performance categories, such as "very good," "good," "adequate," and "very poor," and slots a certain proportion of people into each category.


Definitions:

Tapestry™ Segmentation

Tapestry Segmentation is a geographic area analysis tool used by marketers to classify neighborhoods into unique segments based on demographic and socio-economic characteristics.

Market Research

The process of gathering, analyzing, and interpreting information about a market, including details about target markets and customers, to inform business decisions.

Geodemographics

A market segmentation tool that analyzes demographic data based on geographical locations to identify consumer patterns and trends.

Lifestyle Segmentation

A marketing strategy that categorizes consumers based on their interests, habits, and lifestyles to tailor products or services to their needs.

Related Questions