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You Assign Your Students a Project That Involves Developing a Business

question 93

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You assign your students a project that involves developing a business plan for a retail store. The store will have 200 employees and will serve customers both locally and internationally via a storefront and an Internet catalog. Which of the following organizational designs is least likely to benefit the goals of this retail store?


Definitions:

Approaches

Various methods or strategies employed to tackle problems, execute tasks, or achieve goals.

Skimming Strategy

A pricing strategy that involves setting a high price when introducing a new product or service to "skim" maximum revenues layer by layer from segments willing to pay a high price.

Innovative Product

A new or significantly improved product, service, or technology that meets a new requirement or serves a new market, often resulting in enhanced efficiency, convenience, or performance.

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