Of the Five Strategies for Entering New Markets, Direct Investment

question 5

Multiple Choice

Of the five strategies for entering new markets, direct investment creates the

• A)least investment cost.
• B)greatest potential risk.
• C)most franchisee control.
• D)best opportunity for strong strategic alliances.
• E)greatest coordination of efforts of global and local partners.

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Definitions:

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Malaria

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Fava Bean

A type of broad bean cultivated for human consumption, known for its flat, large green pods and significant cultural and historical importance in many diets.

Social Myth

A widely held but false belief or idea that is perpetuated within societal norms and culture.