ZapposCom Constantly Reminds Customers of Recently Viewed Items and Informs

question 90

Multiple Choice

Zappos.com constantly reminds customers of recently viewed items and informs them when stock is low in an effort to entice the customer to make a purchase. Zappos is trying to improve its

• A)conversion rate.
• B)collection ratio.
• C)consumer index.
• D)customer total.
• E)culture quotient.

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Definitions:

Cease-And-Desist Orders

Legal directives issued by a court or government agency, requiring individuals or entities to stop an alleged illegal or harmful activity.

Unfair Trade Practices

Dishonest or fraudulent conduct by businesses aimed at gaining an unfair advantage in the marketplace.

Woman Movement

Collective efforts aimed at achieving greater rights, equality, and opportunities for women, encompassing various social, economic, and political reforms.