There Are Five Types of Risks Associated with Purchase Decisions

question 148

Multiple Choice

There are five types of risks associated with purchase decisions.Which of the following best describes a situation where your new car stalls in the middle of a busy intersection?

• A) physiological risk
• B) social risk
• C) financial risk
• D) functional risk
• E) psychological risk

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Definitions:

Product Development

The creation of new products or the improvement of existing products, including design, development, and marketing phases.

Commercialization

The process of bringing new products or technologies to the market, involving the development, production, marketing, and sale to end-users.

New Product

An item or service recently developed or introduced to the market, offering new value to consumers.

Breakthrough

Refers to a significant and sudden advance or discovery that opens up new possibilities in a field of study, technology, or industry.