When Marketers Use a Variety of Communication Disciplines-Advertising,personal Selling,sales Promotion,public

question 34

Multiple Choice

When marketers use a variety of communication disciplines-advertising,personal selling,sales promotion,public relations,direct marketing,and online marketing-in combination to communicate a value proposition to the customer,it is referred to as

• A) integrated marketing communications.
• B) multimedia marketing.
• C) diverse marketing communications.
• D) comprehensive promotion.
• E) managed marketing communications.

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Definitions:

Lnc RNAs

Long non-coding RNAs, a type of RNA longer than 200 nucleotides, that play a role in regulating gene expression but do not code for proteins.

Lnc RNAs

Long non-coding RNAs, a type of RNA which does not code for protein but plays various roles in regulating gene expression at the chromatin level.

PolyA Tail

A stretch of adenine nucleotides attached to the 3' end of eukaryotic mRNA molecules, aiding in their stability and translation.

Introns

Regions of an RNA transcript, or its DNA template, which are removed before the RNA is translated into a protein, and do not code for protein.