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The First Step in Establishing a Customer Relationship Management (CRM)cycle

question 37

True/False

The first step in establishing a customer relationship management (CRM)cycle is to acquire and capture all relevant information about existing and potential customers.


Definitions:

Variables

Quantities that can vary from child to child or from occasion to occasion, such as height, weight, intelligence, and attention span.

Psychosocial Development

Erik Erikson's theory that human development consists of eight stages from infancy to adulthood, with each stage presenting a unique challenge that impacts the individual's personality and social relationships.

Heredity

The passing of traits from parents to offspring through genes, influencing characteristics such as appearance, behavior, and disease predisposition.

Longitudinal Study

Research that follows the same subjects over a period of time, observing changes or development in those subjects.

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