Today You Have Received an Email from a Potential Customer

question 45

Essay

Today you have received an email from a potential customer who is interested in your product.At the end of his email,he wrote,"I'm so glad I found your company,but I must say it wasn't easy.I had to go through several search pages and irrelevant links before I found you guys.But boy,am I glad I was persistent." You forward the email to the marketing department and Web master with a note including several ways that the company can optimize its search engine listings.Write the memo.

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Definitions:

Risk Analysis

The process of identifying, assessing, and prioritizing risks followed by coordinated efforts to minimize, monitor, and control the probability or impact of unfortunate events.

Financial Option

A contract that gives the buyer the right, but not the obligation, to buy or sell an underlying asset at a specified price on or before a specified date.

Fixed Price

A set price that does not change over time, typically in contract agreements for goods or services, offering predictability in costs.

Pure Play Method

An approach in finance where investments are made in companies that specialize in a single line of business or sector to achieve specific exposure.