Optimizing Search Engine Results Is Critical for Marketers Because

question 16

Multiple Choice

Optimizing search engine results is critical for marketers because:

• A) almost 50% of users quit searching after the first page of results
• B) almost 80% of users quit searching after the first page of results
• C) no one looks at listings deeper than the fifth page of results
• D) users tend to click on the first 10 links and then run a new search
• E) Optimizing search engine results is not very important.

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Definitions:

Personal Entertainment

Activities or products designed to provide amusement or enjoyment to individuals in their personal time.

Reimbursement

Reimbursement is the process of compensating someone for out-of-pocket expenses they have incurred on behalf of the company or another person, often related to business or travel expenses.

Taxi Fares

Charges levied for the service of transporting individuals in a taxi, typically calculated based on distance, time, or a combination of both.

Payroll

The total amount of money that a company pays to its employees, including wages, salaries, bonuses, and deductions.