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SCENARIOS Digital Cookware

question 8

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SCENARIOS
Digital Cookware
Digital Cookware has developed a new kind of skillet that should make cooking easier for many non-chefs.The skillet has a display on its handle that beeps to alert the cook when the pan's target temperature is reached.The skillet with the aid of an accompanying cookbook will take much of the guesswork out of cooking.Digital Cookware is a small company,and it has invested considerable money in developing this new technology,which it eventually hopes to use in an entire line of pots and pans.It has run some small ads for the new skillet in cooking magazines and been featured on some morning talk shows.It needs a quick infusion of cash to maintain its current operational level and to develop the rest of the cookware line.Digital Cookware is considering some kind of sales promotion.
-Refer to Kraft Foods.Each Kraft sales team is given a statement of his or individual sales objectives,usually based on sales volume.This is called a(n) :

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Investigator

A person who conducts research or carries out an inquiry, especially in a scientific or academic field.

Longitudinal

Longitudinal studies involve repeated observations of the same variables, such as people, over short or long periods of time to detect patterns, causes, and effects.

Different Kinds

A phrase indicating a variety or diversity within categories, types, or classifications.

Moral Reasoning

The process of determining right and wrong in ethical situations, often guided by moral principles, values, and beliefs.