SCENARIOS Jabra Corporation

question 38

Multiple Choice

SCENARIOS
Jabra Corporation
After years of development and testing,Jabra Corporation of San Diego,California,unveiled the Jabra 1000 ear-bud phone.The entire device fits in your ear.It resembles those tiny in-ear speakers that let you listen to a Walkman in private--except that Jabra's unit is a transmitter as well.It picks up your voice by amplifying sound vibrations in your bones.Therefore,there's no microphone boom to jut out in front of your face.Because the bone vibrations must be amplified,a special chip in the part of the system that connects to the base of your phone uses noise-cancellation technology to screen out background sounds.This anti-noise chip generates a mirror image of outside noises,and the colliding sound waves erase each other.The main electronics package--about the size of a deck of cards--also monitors the quality of the phone line and automatically raises the volume of voice transmissions when the connection is weak.This tech-talk isn't cheap: the ear-bud phone lists for $329.
-Refer to Jabra Corporation.When the first Jabra 1000 was sold,the initial sale signaled the start of the _____ stage of the product life cycle.

• A) commercialization
• B) introductory
• C) growth
• D) maturity
• E) decline

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Definitions:

Nicotine Dependence

A condition of addiction to the nicotine contained in tobacco products, leading to compulsive use.

Chewing Tobacco

A type of smokeless tobacco product consumed by placing a portion of the tobacco between the cheek and gum.

Withdrawal

The process of reducing or eliminating the intake of a psychoactive substance to which one has become dependent or the symptoms experienced as a result of this process.

Schizophrenia

A chronic mental disorder characterized by distorted thinking, perceptions, emotions, language, sense of self, and behavior.