Examlex
What is a marketing DSS? Name and briefly describe three characteristics of a true DSS.
Basics
Fundamental principles or rudiments of a subject.
Upward Communication
The process of information flow from the lower levels of a hierarchy to the higher levels in an organization.
Share Ideas
The act of exchanging thoughts, concepts, or proposals between individuals or groups to foster understanding or innovation.
Information Leaders
Individuals who influence others through their superior access to, and knowledge of, information, often shaping opinions or actions.
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