After Selecting a Market for Study,and Choosing a Basis for Segmenting

question 181

Multiple Choice

After selecting a market for study,and choosing a basis for segmenting that market,the next step is to:

• A) select segmentation descriptors
• B) implement and maintain a marketing mix
• C) design a marketing mix
• D) profile and analyze segments
• E) select target markets

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Definitions:

Sympathetic Impulses

Nerve impulses transmitted by the sympathetic nervous system, part of the autonomic nervous system that controls the body's responses to stress or emergency situations.

Angry

A strong emotional state or reaction characterized by annoyance, displeasure, or hostility.

Relaxed

A state of physical or mental ease, often free from tension and anxiety.

Somatic Motor Nervous System

A part of the peripheral nervous system that controls voluntary movements of the body by innervating skeletal muscles.