Subaru and GM Have Been Working Together on the Design

question 85

Multiple Choice

Subaru and GM have been working together on the design for the new Chevy Borrego,a sporty combination of a truck and a car.Subaru allowed Chevy to use its all-wheel drive platform to build the vehicle,and the two car manufacturers worked together to develop the car's turbo-charged,four-cylinder engine.In this example,Subaru and GM working together is an example of a:

• A) shared capital contract
• B) global partner development strategy
• C) strategic alliance
• D) comarketing effort
• E) market cooperative

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Definitions:

Analogue Methodology

A research method that uses analogues or stand-ins for phenomena that cannot be directly studied.

Experimental Procedures

A series of steps and methods designed in an experiment to test hypotheses by manipulating and controlling variables.

Experimental Situation

A controlled environment created to test hypotheses and examine the effects of manipulations on variables.

External Validity

The extent to which the results of a study can be generalized to or across populations, settings, times, and other external conditions.