Marketers Are Interested in Attitudes Because Attitudes

question 20

Multiple Choice

Marketers are interested in attitudes because attitudes:

• A) can be used to predict buying behavior
• B) are easy to change
• C) are learned tendencies to respond in a consistent manner
• D) do not relate to brand image
• E) create a social influence on consumer decision making

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Definitions:

California Dental Association

A nonprofit organization representing the dental profession in California, dedicated to advancing the profession through education, advocacy, and member services.

Clayton Act

A U.S. antitrust law enacted in 1914 to promote competition and prevent unfair business practices in the marketplace.

1914

Generally references the year notable for the start of World War I, but without additional context, it doesn't apply to a specific key-term related to law or policy.

Enacted

Made into law by official legislative action.