Your Firm,a Maker of Industrial Parts,has Never Engaged in Global

question 79

Multiple Choice

Your firm,a maker of industrial parts,has never engaged in global marketing.You have just completed an examination of the firm's capabilities and the global environment in which it operates.Which of the following reasons might you employ to convince your boss to think globally?

• A) To remain competitive domestically,the firm has to be competitive internationally.
• B) A global vision enables managers to understand that customer and distribution networks operate worldwide.
• C) The toughest domestic competition is increasingly coming from foreign competition.
• D) Global marketing has become imperative for business because many marketing opportunities exist internationally.
• E) All of these arguments can and should be offered to your boss.

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Definitions:

Labor Protest

An organized public demonstration or action by workers to express grievances or demand changes in employment conditions, such as higher wages or safer working environments.

U.S.

The United States of America, a federal republic consisting of 50 states and a federal district, known for its influential role in world affairs and its diverse population and culture.

Industrial Cities

Industrial cities are urban areas that have undergone significant development due to the presence and growth of manufacturing and industry.

Seaport

a coastal town or city with facilities for loading and unloading ships, playing a critical role in international trade and travel.