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Briefly describe the perceptual model of communication.
Computer-Generated Images
Visual content created using computer software, often used in movies, games, and graphic design.
Better Business Bureau
An organization that focuses on building trust between consumers and businesses, offering reviews, dispute resolution, and information on the reliability of companies.
Perceived Risk
The potential for loss or other negative outcomes that consumers believe exist when deciding whether to purchase a product or service.
Psychological Tension
A mental or emotional strain resulting from conflicting, demanding, or challenging situations.
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