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Ambition and competitiveness are the key aspects of Type A behaviour that contribute to physiological problems.
Marginal Revenue
The additional income that a firm receives from selling one more unit of a good or service.
Average Total Cost
The sum of all production costs (fixed and variable) divided by the quantity of output, indicating the per-unit cost of production.
Market Entry
The method or approach used by a business to penetrate a new industry or market.
Contestable Market
A market structure where there is freedom of entry and exit, making it possible for new competitors to enter the market easily.
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