According to Trait Activation Theory, Traits Lead to Certain Personalities

question 270

True/False

According to trait activation theory, traits lead to certain personalities only when the situation makes the need for them salient.

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Definitions:

Marketing

The activities, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Direct

Straightforward or without intermediary; often used in marketing to describe sales tactics that appeal directly to the consumer.

Traffic Generation

The process of attracting visitors to a particular website, storefront, or digital platform.

Direct Marketing

A type of advertising strategy that allows businesses to communicate directly with potential customers through various channels, such as mail, email, or phone, without intermediaries.