If a Sole Proprietorship Operates Under a Fictitious Business Name,then

question 5

True/False

If a sole proprietorship operates under a fictitious business name,then that name must be registered with the state.

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Definitions:

Brand Awareness

The extent to which consumers are familiar with the distinctive qualities or image of a particular brand.

Brand Equity

The value that a brand adds to a product or service, including the consumer's perception, experiences, and loyalty.

Trademark Office

A government office responsible for registering and protecting trademarks to ensure exclusive rights for brands and businesses.

Trademark Registry

An official database that contains registered trademarks and service marks, providing legal protection and ensuring the uniqueness of the mark.