In a Marketing Context, the Acronym IMC Refers to

question 165

Multiple Choice

In a marketing context, the acronym IMC refers to

• A)interactive media convergence.
• B)internal marketing communications.
• C)integrated marketing collaboration.
• D)integrated marketing communications.
• E)international marketing communications.

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Definitions:

Health Insurance

A type of insurance coverage that pays for medical and surgical expenses incurred by the insured, either reimbursing the insured for expenses incurred from illness or injury, or paying the care provider directly.

Social Security

A federal government program in the United States that provides retirement, disability, and survivors' benefits to eligible individuals.

Contributory Program

A social program financed through the contributions of its participants, often via taxes or premiums, providing benefits based on those contributions.

Social Security

A government program that provides financial assistance to people who are retired, disabled, or otherwise eligible for benefits based on their earnings records.