Which of the Following Is a Cost-Oriented Approach to Pricing

question 78

Multiple Choice

Which of the following is a cost-oriented approach to pricing?

• A)skimming pricing
• B)prestige pricing
• C)loss-leader pricing
• D)experience curve pricing
• E)bundle pricing

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Definitions:

Profitability

A measure of the extent to which a business or activity yields financial gain.

American Marketing Association

A professional association for marketing professionals with the aim of fostering a community and championing marketing excellence.

Statement of Ethics

a declaration or document that outlines the moral principles and standards of behavior expected within an organization or profession.

Ethical Value

The importance placed on moral principles and ethics in decision-making processes, often driving consumer behaviors and business practices.