The Concept of Internal Marketing Is Based on the Notion

question 115

Multiple Choice

The concept of internal marketing is based on the notion that a service organization must focus on its ________ before successful programs can be directed at customers.

• A) competitors
• B) prospects
• C) shareholders
• D) employees
• E) suppliers

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Definitions:

Bill Clinton

The 42nd President of the United States, serving from 1993 to 2001, known for a period of economic prosperity and the Monica Lewinsky scandal.

1997 Investigation

This could refer to a specific event or inquiry conducted in the year 1997; additional context is needed for a precise definition.

Special Prosecutor

A legal officer appointed to investigate, and potentially prosecute, cases of legal or governmental wrongdoing, often where there is a conflict of interest for regular prosecutors.

Kenneth Starr

An American lawyer and former judge who gained fame for his role as the independent counsel investigating President Bill Clinton in the 1990s.