Figure 11-6 Above Shows the Sequential Process of Building Brand

question 45

Multiple Choice

Figure 11-6 above shows the sequential process of building brand equity."A" represents the first step,which is to __________.

• A)create a consumer-brand connection
• B)develop positive brand awareness
• C)reward loyal customer behavior
• D)establish a brand's meaning in the minds of consumers
• E)elicit the proper consumer responses to a brand's identity and meaning

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Definitions:

Refusal Of A Request

The act of denying or rejecting a solicitation or proposition.

Permit

To allow or authorize something; also refers to a document that grants official permission for a specific action or event.

Refusing Requests

involves declining someone's ask or demand politely and professionally, often with explanations or alternatives.

Fair And Reasonable Explanation

A justification or reasoning that is impartial, just, and in accordance with logic or common sense.