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Why is it a wise idea for global marketers use back translation? Provide an example to support your answer.
Formal Group
A group formed intentionally with a specific purpose and structure, often within an organizational context, such as a work team or committee.
Informal Group
A group formed naturally among individuals in a workplace or organization based on common interests or friendships, without formal structure.
Day-To-Day Interactions
The routine exchanges and communications that occur between individuals in their everyday life.
Social Needs
Basic human requirements for interaction and belonging within a community or group.
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