The Buying Situation Where an Organization Is a First-Time Buyer

question 161

Multiple Choice

The buying situation where an organization is a first-time buyer of the product or service is referred to as a

• A)initial buy.
• B)new buy.
• C)preliminary buy.
• D)straight rebuy.
• E)modified rebuy.

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Definitions:

Altruistic

Showing a selfless concern for the well-being of others, often at a personal cost.

Egoistic

Pertaining to selfish motivations or concerns, often at the expense of others' needs or feelings.

Normative

Relating to an ideal standard or model, or being based on what is considered to be the normal or correct way of doing something.

Intrinsic

Intrinsic refers to something that is inherent or natural, often used to describe motivation or values that come from within an individual rather than from external factors.