Organizational Buying Behavior Refers to

question 264

Multiple Choice

Organizational buying behavior refers to

• A)the actions a person takes in purchasing and using products and services,including the mental and social processes that come before and after these actions.
• B)the decision-making process that organizations use to establish the need for products and services and identify,evaluate,and choose among alternative brands and suppliers.
• C)the determination of what to purchase and the quantity to purchase based upon derived demand.
• D)the determination of what to purchase and the quantity to purchase based upon the derived supply.
• E)the process that organizations use to purchase the raw materials and tools used in the manufacturing of a product.

Identify the role of substitute products or services in shaping industry threat levels.

Analyze the impact of industry rivalry on competitive positioning.

Demonstrate knowledge of Porter’s competitive forces model and its importance in strategic planning.

Understand the role and impact of technology in enhancing customer experiences and operational efficiency in industries.

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Definitions:

Facial Expressions

Visible manifestations of emotions, intentions, or social signals through movements of the facial muscles.

Vocal Expressions

The use of voice to convey emotions, intentions, or ideas, including speech, singing, and other forms of vocal sound.

Emotions

Complex psychological states that involve three distinct components: a subjective experience, a physiological response, and a behavioral or expressive response.

Infant

A very young child or baby, typically from birth to one year of age, in the earliest stage of childhood.