Which of the Following Possible Characteristics of Consumer Buying Is

question 20

Multiple Choice

Which of the following possible characteristics of consumer buying is LEAST LIKELY to enter into an organizational buying decision?

• A)comparison of product performance with expectations
• B)purchase decisions based on the highest overall evaluation
• C)alternatives evaluated on important criteria
• D)information gathered from internal and external searches
• E)problem recognition triggered by self-actualization motives

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Definitions:

Centralized

An organizational structure where decision-making authority is concentrated at the top levels of management.

Procedures Manuals

Documents that provide a detailed description of the steps and actions required to complete specific tasks.

Highly Formalized

A description of organizations or systems where procedures and rules are strictly followed, often with detailed documentation and protocols.

Separate Product

A distinct item or entity that is produced individually or can be easily distinguished from other products in a line or category.