There Are Five Stages in the Consumer Purchase Decision Process

question 103

Multiple Choice

There are five stages in the consumer purchase decision process. The fifth stage is

• A)information search.
• B)purchase decision.
• C)alternative evaluation.
• D)postpurchase behavior.
• E)problem recognition.

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Definitions:

World Market

A global arena for the exchange of goods, services, and financial instruments among countries.

Meganational Strategy

Strategic approaches adopted by corporations to optimize their operations and market presence on a global scale, leveraging multinational presence.

Standardized Platform

A uniform technological base or set of guidelines adopted across different systems to ensure compatibility, efficiency, and consistency in operations or services.

Handicraft Shops

Retail outlets specializing in the sale of handmade goods, often emphasizing traditional or cultural craftsmanship.